In this Marketing Week podcast Senior Editor, Charlotte Rogers, asks the panel of guests to reflect on their experiences and perceptions about working in marketing following the School of Marketing launch event.
In July we hosted our School of Marketing launch event at the Saatchi & Saatchi London office to bring together young people aged 16-20 to learn about a career in marketing. It was a truly inspirational day. Read on to hear the advice of our expert speakers!Read More
Ad Week Europe is well and truly over however the insights and takeaways are filling me with inspiration. I’ve managed to spend some time reflecting on the learnings from day 3 which I wanted to share with you as I think these provide interesting food for thought. Let’s talk about emotional storytelling, human marketing and the all-important move to 5G.Read More
Lessons from day 2 of Advertising Week Europe 2019. For me, day 2 was all about female empowerment and learning about some completely new areas such as the gaming industry. Read on to find out how the day went.Read More
This week I’m attending Advertising Week Europe in London and will be sharing a round-up of the key themes I’m hearing each day. Here’s what went down on day 1.Read More
Before Christmas, I made an exciting announcement that I have been chosen to join the Founding 50, a group of 50 marketers aged under 30 who are passionate about inspiring the next generation of talent in our industry. We kicked things off last week with our first meet up at Ogilvy UK in London and it was so exciting to meet my fellow founding 50 and discuss our ideas and plans to take this initiative forward. I wanted to share a little more information about this and why I think it’s perfect timing for the future of our industry.Read More
Earlier this year I attended The Brand Film Festival, a day conference dedicated to celebrating the best in branded video content with an awards ceremony in the evening. This, paired with my understanding of the changing video marketing landscape, has inspired me to write this post.Read More
Last week I travelled to our Leeds office with a few colleagues for a team meeting. We wanted to trial a new idea to bring our marketing teams from London and the regions closer together, and to soften the expectations that everything happens in London. This made me think about the key ingredients of a successful team meeting and I want to share my formula. Read this post for more!Read More